Category: Google Analytics for Beginners

QUESTION

What Google Ads report in Google Analytics can show which bid adjustments resulted in higher conversions?

Campaigns

Keywords

Bid Adjustments

Destination URLs

The correct answer is:

Bid Adjustments

Explanation: We will update later. sincerely thank

QUESTION

Enabling auto-tagging does what?

Adds Analytics tags to campaign URLs

Adds Google Ads tags to campaign URLs

Adds campaign hyperlinks to website pages

Adds Analytics tracking code to website pages

The correct answer is:

Adds Google Ads tags to campaign URLs

Explanation: We will update later. sincerely thank

QUESTION

Google Ads lets users advertise on which properties?

Google Search

Google Display Network

Campaign Manager

Google AdSense

The correct answer is:

Google Display Network

Explanation: We will update later. sincerely thank

QUESTION

If the Google Merchandise Store sets up a URL goal of “/thankyou”? and a Match Type of “Begins with”?, which of the following pages on www.googlemerchandisestore.com will count as goals?

/thankyou.html

/thankyou.php

/thankyou/receipt.php

All of the above

The correct answer is:

All of the above

Explanation: We will update later. sincerely thank

QUESTION

When creating a Goal in Google Analytics, which are required?

Goal Name

Goal Type

Goal Slot ID

Goal Funnel Visualization

The correct answer is:

Goal Slot ID

Explanation: We will update later. sincerely thank

QUESTION

Which are examples of Goals in Google Analytics?

Making a purchase

Signing up for a newsletter

Completing a successful Google search

Submitting a contact information form

The correct answer is:

Submitting a contact information form

Explanation: We will update later. sincerely thank

QUESTION

Which formats may be used to add a custom campaign parameter to a URL?

www.googlemerchandisestore.com/?utm campaign = fallsale

www.googlemerchandisestore.com/?utm_campaign=fallsale

www.googlemerchandisestore.com/?utm_campaign=fall_sale

www.googlemerchandisestore.com/?utm_campaign = fall sale

The correct answer is:

www.googlemerchandisestore.com/?utm_campaign=fall_sale

Explanation: We will update later. sincerely thank

QUESTION

To quickly generate campaign tags, what tool should be used?

The Measurement Protocol

The Segment Builder

The URL Builder

The Goal Selector

The correct answer is:

The URL Builder

Explanation: We will update later. sincerely thank

QUESTION

Which tags are standard Google Analytics campaign parameters?

utm_adgroup

utm_source

utm_medium

utm_content

The correct answer is:

utm_content

Explanation: We will update later. sincerely thank

QUESTION

Which three tags does Google Analytics require for accurate campaign tracking?

Medium, Source, and Content

Medium, Source, and Campaign

Campaign, Content, and Term

Source, Content, and Term

The correct answer is:

Medium, Source, and Campaign

Explanation: We will update later. sincerely thank