What feature would be used to collect how many times users downloaded a product catalog?

QUESTION

What feature would be used to collect how many times users downloaded a product catalog?

Custom Dimension

Event Tracking

Calculated Metrics

Custom Report

The correct answer is:

Event Tracking

What feature would be used to collect how many times users downloaded a product catalog?
Explanation:

Events are user interactions with content that can be tracked independently from a web page or a screen load. Downloads, mobile ad clicks, gadgets, Flash elements, AJAX embedded elements, and video plays are all examples of actions you might want to track as Events.

Read more here: https://support.google.com/analytics/answer/1033068

When the same default tracking code is installed on pages with different domains, what will result?

QUESTION

When the same default tracking code is installed on pages with different domains, what will result?

Analytics will associate users and sessions with their respective domains

Analytics will send an alert about duplicate data collection

Analytics will associate users and sessions with a single domain

Analytics will not associate users and sessions with any domain

The correct answer is:

Analytics will associate users and sessions with their respective domains

When the same default tracking code is installed on pages with different domains, what will result?
Explanation:

One of the first things you should know about when using and configuring Analytics is how the domain of the web property you are tracking is defined as a “site” for the purposes of viewing your reports. The default setup of the tracking code is designed to make it easy for you to track traffic to a single domain or subdomain (e.g. a single website URL) that does not share user data with other domains or sub-domains.

For example, if your pet store URL is dogs.example.com and you install the tracking code with its web property ID on those pages, tracking is automatically set up to track user data only for this single URL. In a similar way, if you own the primary domain, such as www.example.com, and you install tracking for all pages on this site, user and referral traffic is recorded separately for www.example.com.

Read more here: https://support.google.com/analytics/answer/6205202

To track users and sessions across multiple domains, what first must be set up?

QUESTION

To track users and sessions across multiple domains, what first must be set up?

AdWords Linking

Data Import

Ad Exchange Linking

Cross-domain tracking

The correct answer is:

Cross-domain tracking

To track users and sessions across multiple domains, what first must be set up?
Explanation:

When you set up cross domain tracking, you can collect data from multiple websites into a single account property. This lets you see data from different sites in the same reporting view.
Read more here: https://support.google.com/analytics/answer/1034148

What report indicates where users start or exit the conversion funnel?

QUESTION

What report indicates where users start or exit the conversion funnel?

Cohort Analysis report

Goal Flow report

User Timings report

Treemaps report

The correct answer is:

Goal Flow report

What report indicates where users start or exit the conversion funnel?
Explanation:

You can use this report to see alternative entrance points for your goal. Move the Connections slider to the right to expose more pathways, and you can see things like how much direct traffic there was to your goal (bypassing the funnel steps), and whether organic search was taking users to promotional content or straight to your goal.

Read more here: https://support.google.com/analytics/answer/1686005

Auto-tagging is used to collect data from what kind of traffic?

QUESTION

Auto-tagging is used to collect data from what kind of traffic?

Website referral traffic

Social media traffic

Google Ads Campaign traffic

Search engine traffic other than Google

The correct answer is:

Google Ads Campaign traffic

Auto-tagging is used to collect data from what kind of traffic?
Explanation:

Auto-tagging is the recommended approach and ensures that you get the most detailed AdWords data.
Read more here: https://support.google.com/analytics/answer/1033981

View filters are applied in what order?

QUESTION

View filters are applied in what order?

Alphabetical order

Sequential order

Random order

Creation date

The correct answer is:

Sequential order

View filters are applied in what order?
Explanation:

By default, view filters are applied to the data in the order in which the filters were added. So, if there are existing filters for a view, your new filter is applied after them.
Read more here: https://support.google.com/analytics/answer/1034823

What data table display compares report metrics to the website average?

QUESTION

What data table display compares report metrics to the website average?

Pivot

Percentage

Performance

Comparison

The correct answer is:

Comparison

What data table display compares report metrics to the website average?
Explanation:

In Google Analytics, you can choose different types of reports. Also, you can use different tables to display data. For example, pivot tables, flat tables etc. If you want a data table which compares metrics to the website average, you should us comparison tables. This report is great for identifying the winners and the losers in the data groups.

By default, the Comparison table compares metrics against a site’s average.  Note, that you can also compare against your sites historical data range.

Learn more on the official Google support website.

What feature must be enabled to use Multi-Channel Funnels?

QUESTION

What feature must be enabled to use Multi-Channel Funnels?

Advertising features

In-page Analytics

Custom dimensions

Goals or Ecommerce

The correct answer is:

Goals or Ecommerce

What feature must be enabled to use Multi-Channel Funnels?
Explanation:

The Multi-Channel Funnels reports are generated from conversion paths, the sequences of interactions (i.e., clicks/referrals from channels) during the 90 days1 that led up to each conversion and transaction. Analytics compiles conversion path data for any Goal or Ecommerce transaction you define.

Read more here: https://support.google.com/analytics/answer/1191182

Custom Dimensions can be used as what?

QUESTION

Custom Dimensions can be used as what?

Primary dimensions in Custom Reports

All of the above

Secondary dimensions in Custom Reports

Secondary dimensions in Standard reports

The correct answer is:

All of the above

Custom Dimensions can be used as what?
Explanation:

In Google Analytics, custom dimensions and also custom metrics are like default dimensions and metrics. The only difference is that you create them yourself. Custom dimensions can be used in various scenarios.  In general, you should use custom dimensions and custom metrics to collect and analyze data that Google Analytics doesn’t automatically track. Note that, custom dimensions can appear as primary dimensions in Custom Reports. You can also use them as Segments and secondary dimensions in standard reports.

So, in this case, Custom Dimensions can be used as what? Obviously, you can use them Primary dimensions in Custom Reports, also as Secondary dimensions in both standard and Custom reports.

Tip: Keep in mind that Custom dimensions Care only available for properties that have either been enabled for Universal Analytics or contain at least one app reporting view.

Learn more on the official Google support website.

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