According to best practices, which of the following headlines should be used on this landing page?

QUESTION

According to best practices, which of the following headlines should be used on this landing page?

A) “Have you Been Bamboozled by a Travel Agency?”

B) “Learn How to Avoid Being Bamboozled by a Travel Agency?”

C) “Free Guide: Avoid Being Bamboozled by a Travel Agency”

D) “Download the Free Guide: Avoid Being Bamboozled by a Travel Agency”

The correct answer is:

According to best practices, which of the following headlines should be used on this landing page?
Explanation: We will update later. sincerely thank

When including a form on a landing page in HubSpot, all of the following are follow-up options upon submitting the form EXCEPT:

QUESTION

When including a form on a landing page in HubSpot, all of the following are follow-up options upon submitting the form EXCEPT:

A) Sending a follow-up email

B) Sending form notifications to a particular email address

C) Adding the new contact to a particular list

D) Redirecting to a thank you page

The correct answer is:

When including a form on a landing page in HubSpot, all of the following are follow-up options upon submitting the form EXCEPT:
Explanation: We will update later. sincerely thank

Your boss Ron has asked your co-worker April to create a new form for each landing page that you create. Is this a necessary task for April?

QUESTION

Your boss Ron has asked your co-worker April to create a new form for each landing page that you create. Is this a necessary task for April?

A) Yes – the Landing Pages tool requires you to add a new form to each page you create

B) No – you can use the same form on multiple landing pages

C) Yes – having a new form on each page makes it much easier to track the conversion rate

D) No – HubSpot caps the number of forms you can create, so don’t waste space creating unnecessary ones

The correct answer is:

Your boss Ron has asked your co-worker April to create a new form for each landing page that you create. Is this a necessary task for April?
Explanation: We will update later. sincerely thank

Which of the following concepts best describes how long website forms should be?

QUESTION

Which of the following concepts best describes how long website forms should be?

A) Form length varies depending on where a contact is in the Buyer’s Journey and gets shorter as the contact continues through the Buyer’s Journey

B) Form length is primarily decided by the information you need to collect as a marketer

C) Form length should take into account the contact’s perceived value of the offer behind the form

D) Only as many questions as are necessary to determine a visitor’s buyer persona

The correct answer is:

Which of the following concepts best describes how long website forms should be?
Explanation: We will update later. sincerely thank

Fill in the Blank: A smart field____.

QUESTION

Fill in the Blank: A smart field____.

A) only appears if the person viewing the form is a customer

B) is always required for a visitor to complete before submitting the form

C) is a form field that is hidden if a user already has a value for the field

D) is set on the back end and is invisible to the person viewing the form

The correct answer is:

Fill in the Blank: A smart field____.
Explanation: We will update later. sincerely thank

True or False: You’re going to be working the Fifth Season booth at an outdoor adventure and travel expo. Your co-worker Jerry is going to set up a laptop so that you can capture new leads on it. Jerry needs to turn off cookie tracking on the form in order for this to work properly.

QUESTION

True or False: You’re going to be working the Fifth Season booth at an outdoor adventure and travel expo. Your co-worker Jerry is going to set up a laptop so that you can capture new leads on it. Jerry needs to turn off cookie tracking on the form in order for this to work properly.

A) TRUE

B) FALSE

The correct answer is:

True or False: You’re going to be working the Fifth Season booth at an outdoor adventure and travel expo. Your co-worker Jerry is going to set up a laptop so that you can capture new leads on it. Jerry needs to turn off cookie tracking on the form in order for this to work properly.
Explanation: We will update later. sincerely thank

Your boss, Ron, says that the sales team needs to have a phone number field on every form so they can close more sales. Ron asks you what the best approach would be. How would you respond?

QUESTION

Your boss, Ron, says that the sales team needs to have a phone number field on every form so they can close more sales. Ron asks you what the best approach would be. How would you respond?

A) “We can place a phone number field onto every form, but only if it is a smart field.”

B) “Placing a phone number onto every form does ensure the highest number of sales.”

C) “We’d have better success with asking questions that are aligned with the Buyer’s Journey. The sales team shouldn’t call a lead that has only requested for one ebook offer.”

D) “Our conversion rates would be higher without a phone number field. We should only ask for phone numbers when a lead has a score over 100.”

The correct answer is:

Your boss, Ron, says that the sales team needs to have a phone number field on every form so they can close more sales. Ron asks you what the best approach would be. How would you respond?
Explanation: We will update later. sincerely thank

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