If you don’t have your _____________ in mind as you’re developing content and social campaigns, then you probably aren’t using social as effectively as you could be.

QUESTION

If you don’t have your _____________ in mind as you’re developing content and social campaigns, then you probably aren’t using social as effectively as you could be.

competitors

revenue targets

business goals and buyer personas

budget

The correct answer is:

business goals and buyer personas

If you don’t have your _____________ in mind as you’re developing content and social campaigns, then you probably aren’t using social as effectively as you could be.
Explanation: We will update later. sincerely thank

Why are UTM parameters so valuable to your social listening and monitoring program?

QUESTION

Why are UTM parameters so valuable to your social listening and monitoring program?

They help my pages load faster via social networks.

They track who initially shared my company’s content out on social media.

They allow me to track where traffic is coming from on social media.

They’re really just a nice-to-have for big marketing campaigns.

The correct answer is:

They allow me to track where traffic is coming from on social media.

Why are UTM parameters so valuable to your social listening and monitoring program?
Explanation: We will update later. sincerely thank

How can social media listening increase customer advocacy?

QUESTION

How can social media listening increase customer advocacy?

Responding only to positive social posts and re-sharing them tells the rest of your followers how great you are.

Responding only to negative social posts with helpful, knowledgeable responses shows that you care.

Responding to social posts—whether they’re positive or negative— shows that you’re listening, and your customers are being heard.

Responding to a social post within one hour shows that your company is full of social-savvy whipper snappers.

The correct answer is:

Responding to social posts—whether they’re positive or negative— shows that you’re listening, and your customers are being heard.

How can social media listening increase customer advocacy?
Explanation: We will update later. sincerely thank

What’s the difference between social listening and social monitoring?

QUESTION

What’s the difference between social listening and social monitoring?

Social listening centralizes conversations about your brand so that you can join them, while social monitoring measures reputation from higher- level perspective.

Social listening involves answering and responding to specifically support questions, while social monitoring is for the purpose of marketing intelligence and research.

Social listening can only be done natively within each social media site, whereas social monitoring requires technology to aggregate sentiment from various places.

Social listening is done by your sales team to find new opportunities, while social monitoring is done by your marketing team to learn what competitors are doing.

The correct answer is:

Social listening centralizes conversations about your brand so that you can join them, while social monitoring measures reputation from higher- level perspective.

What’s the difference between social listening and social monitoring?
Explanation: We will update later. sincerely thank

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