You’re currently targeting all inventory in one campaign through an “All products” group. How should you find campaign optimization opportunities?

QUESTION

You’re currently targeting all inventory in one campaign through an “All products” group. How should you find campaign optimization opportunities?

See query-level product performance in the “Keywords” tab

Segment performance by various shopping views through “Predefined reports” in the reporting icon on the top right of your account

Check impressions for each product in Google Merchant Center

Understand which creatives perform best in the “Ads” tab

The correct answer is:

Segment performance by various shopping views through “Predefined reports” in the reporting icon on the top right of your account

You’re currently targeting all inventory in one campaign through an “All products” group. How should you find campaign optimization opportunities?
Explanation:

The Dimensions tab lets you slice and dice your data by the dimension of your choice across an ad group, a campaign, or your entire account. You can use Dimensions to view statistics that cut across other AdWords tabs. For example, you can view your total stats by month, hour, or geographic region. You can customize your table to compare your total clicks in January across ad groups, or see individual cities where your clicks came from.

Fran decides to use custom ad scheduling to promote her farm-to-table restaurant. Why did she choose this option?

QUESTION

Fran decides to use custom ad scheduling to promote her farm-to-table restaurant. Why did she choose this option?

She prefers not to limit ad exposure, regardless of when the restaurant is open

Her ads generate 95% of her business on Fridays, so she’d like to show them more on that day

She’s using a “Standard” campaign

She can’t afford to run ads at all times of the day and on days of the week

The correct answer is:

Her ads generate 95% of her business on Fridays, so she’d like to show them more on that day

Fran decides to use custom ad scheduling to promote her farm-to-table restaurant. Why did she choose this option?
Explanation:

You can use the ad schedule to:

Specify certain hours or days of the week when you want your ads to show

Set bid adjustments to increase or decrease your bids for specific days and times

Read more here: https://support.google.com/adwords/answer/2404244?hl=en

Which Accurately Describes How Copyright Applies To A Remix Or Mashup?

QUESTION

Which Accurately Describes How Copyright Applies To A Remix Or Mashup?

These are protected by fair use, so you don’t need permission from the original content creators.

These have not been defined under current copyright law, so it’s unclear.

These are considered original works, so you would own the copyright.

These can be considered derivative works under the law, and you may need permission from the original content creators.

The correct answer is:

Which Accurately Describes How Copyright Applies To A Remix Or Mashup?
Explanation: We will update later. sincerely thank

Fill in the blank: Growth-Driven Design is a smarter approach to web design that ____________, ____________, and ____________.

QUESTION

Fill in the blank: Growth-Driven Design is a smarter approach to web design that ____________, ____________, and ____________.

reduces frustration and risk, drives optimal results using data, improves the entire company by using the website as a tool for company-wide learning and growth.

uses the latest design trends, incorporates responsive design, optimizes the site using experimentation.

makes redesigns more fun, improves website navigations, uses overseas outsourcing to move quicker.

None of the above are correct.

The correct answer is:

reduces frustration and risk, drives optimal results using data, improves the entire company by using the website as a tool for company-wide learning and growth.

Fill in the blank: Growth-Driven Design is a smarter approach to web design that ____________, ____________, and ____________.
Explanation: We will update later. sincerely thank

What are two ways to make bulk changes within Display & Video 360 campaigns?

QUESTION

What are two ways to make bulk changes within Display & Video 360 campaigns?

Select All Correct Responses

Use Structured Data Files (SDF)

Update within Campaign Manager

Navigate to optimization within line item view

Naviagate to Insertion Order < Line Item level < Select Line Item < Action <Bulk Edit

The correct answer is:

Naviagate to Insertion Order < Line Item level < Select Line Item < Action

What are two ways to make bulk changes within Display & Video 360 campaigns?
Explanation:

Now you can upload changes to your Bid Manager campaigns using a Structured Data File (SDF). SDF spreadsheets are .csv files that make it easy to create and edit line items, insertion orders, ads, and ad groups across your video, display, and TrueView programmatic media buys.

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