Identify when it is appropriate to use target and bid for targeting in the new AdWords experience.

QUESTION

Identify when it is appropriate to use target and bid for targeting in the new AdWords experience.

A client wants to continue to reach all users searching for their keywords

A client wants to test new keywords or direct returning users to a new landing page

A client wants to target new audiences

A client wants to use bid only

The correct answer is:

A client wants to test new keywords or direct returning users to a new landing page

Identify when it is appropriate to use target and bid for targeting in the new AdWords experience.
Explanation: We will update later. sincerely thank

What can be customized with audience signals to make the acquisition of website visitors more efficient and ensure that users who are searching are re-acquired before they visit any competitor sites?

QUESTION

What can be customized with audience signals to make the acquisition of website visitors more efficient and ensure that users who are searching are re-acquired before they visit any competitor sites?

Keywords

All answers are correct

Bids

Creatives

The correct answer is:

All answers are correct

What can be customized with audience signals to make the acquisition of website visitors more efficient and ensure that users who are searching are re-acquired before they visit any competitor sites?
Explanation: We will update later. sincerely thank

RLSA lists should start with all site visitors. Further segments can follow the advertiser’s website structure, which usually groups visitors at various stages in the conversion cycle.

QUESTION

RLSA lists should start with all site visitors. Further segments can follow the advertiser’s website structure, which usually groups visitors at various stages in the conversion cycle.

True

False

The correct answer is:

True

RLSA lists should start with all site visitors. Further segments can follow the advertiser’s website structure, which usually groups visitors at various stages in the conversion cycle.
Explanation: We will update later. sincerely thank

Which Option Allows Advertisers To Use Their List In An Existing Campaign By Applying A Bid Adjustment To Modify Their Remarketing List Members?

QUESTION

Which Option Allows Advertisers To Use Their List In An Existing Campaign By Applying A Bid Adjustment To Modify Their Remarketing List Members?

Bid Optimizer

Bid Manager

Target and bid (Targeting in the new AdWords experience)

Bid Only (Observations in the new AdWords experience)

The correct answer is:

Bid Only (Observations in the new AdWords experience)

Which Option Allows Advertisers To Use Their List In An Existing Campaign By Applying A Bid Adjustment To Modify Their Remarketing List Members?
Explanation: We will update later. sincerely thank

What is the difference between a “Success Action” and a “Proxy Action”?

QUESTION

What is the difference between a “Success Action” and a “Proxy Action”?

The Success Action is the primary goal for your business and the Proxy Action is the secondary that helps advance a user toward the third goals

The Success Action is the most valuable in-app action for your business and the Proxy Action is highly likely going to lead to your Success Action

The Proxy Action is the primary goal for your business and the Success Action is the secondary that helps advance a user toward the primary goals

The Proxy Action is the most valuable in-app action for your business and the Success Action is highly likely going to lead to your Proxy Action

The correct answer is:

The Success Action is the most valuable in-app action for your business and the Proxy Action is highly likely going to lead to your Success Action

What is the difference between a “Success Action” and a “Proxy Action”?
Explanation: We will update later. sincerely thank

Identify how UAC uses Machine Learning.

QUESTION

Identify how UAC uses Machine Learning.

It boosts lifetime value by understanding when users make in-app purchases

It targets ads precisely and controls ad exposure frequency

It reduces app churn by steering users away from apps rated less than 3.8

It automatically optimizes your bids and ads for users based on data signals

The correct answer is:

It automatically optimizes your bids and ads for users based on data signals

Identify how UAC uses Machine Learning.
Explanation: We will update later. sincerely thank

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