Your colleague Jana imported contacts collected from a recent trade show and is planning to send the contacts an email. In adding contextual marketing to the email, Smart Content Insights show that 98% of the email recipients have an offline source. What does this mean?

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QUESTION

Your colleague Jana imported contacts collected from a recent trade show and is planning to send the contacts an email. In adding contextual marketing to the email, Smart Content Insights show that 98% of the email recipients have an offline source. What does this mean?

A) It means that since the contacts came from a trade show, the referral source is unknown.

B) It means that since the contacts were imported, referral source is not a good approach to segmentation for the email.

C) It means that since Jana was not connected to the internet while importing the contacts, the data is incomplete.

The correct answer is:

Your colleague Jana imported contacts collected from a recent trade show and is planning to send the contacts an email. In adding contextual marketing to the email, Smart Content Insights show that 98% of the email recipients have an offline source. What does this mean?
Explanation: We will update later. sincerely thank

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